I’ve been reading and loving newsletters forever. It’s part of my job to write them sometimes and as an avid blog follower back in the day, there is nothing that hits quite like a weekly/monthly treat in my inbox.
Consider it my version of the morning paper.
Since I was a little baby student journalist, I’ve been pretty aware of the importance of crafting your “media diet.” While the state of the world, work obligations and ~anxiety~ took away my diligent daily practice of digging into WSJ, NYT, The Skimm etc… (don’t worry I still stay tuned in, I just give myself a little more grace), Substack has become a welcome addition to my routine.
I often read them in my inbox but on days/weeks when my inbox is trying to end me, sometimes logging onto the app helps separate work reading from leisure reading (even though as a food gal the lines get a bit fuzzy).
With more people starting on Substack and people migrating here to avoid Zuck and TikTok drama, I wanted to dig into 5 of my favorites that I think everyone should subscribe to. Let me know if I should highlight some other faves!
No one does consistency and value quite like Rachel. Whether you opt for paid or not, Rachel (ex: Bon Appetit social pro) brings tangible, helpful, transparent content from interviews to trend reports and more all about the world of social and social adjacent. If you work in marketing, run your brand’s social or are obsessed with TikTok, this is a must read. p.s. I am almost as obsessed with this newsletter as I am with Rachel’s incredible wedding cake.
What to Cook When You Don’t Feel Like Cooking by Caro Chambers
An OG on Substack and now a cookbook author, Caro just gets it. Her recipe index makes things so easy (only pet peeve is the recipe pdf downloads don’t have pics haha). I got her cookbook for Christmas but have been a subscriber for nearly a year and often save her recipes and love reading her lifestyle/shopping picks too!
Thyme is Honey by Dani Brufoldt
I stumbled upon Dani’s instagram early on in my freelance career. She was a Midwestern Copenhagen expat that shared a couple mutual pals. I followed for her refreshing productivity tips (not in a toxic girl bossy way) and stayed for her authentic commitment to social justice, her Copenhagen life and her sweet late dog Walter who the internet fell in love with. I was lucky enough to get to meet up with Dani in person when I was working from Copenhagen a couple summers ago. It just so happened that my airbnb was directly across the street from her apartment, she was so warm and helpful and her Substack is no different. SO many helpful templates, tools and actionable tips always.
I’m sure many of you follow Carolina on IG or TT for her vibrant recipe videos, Scraps is where the real recipes live! Carolina is a lovely food pal of mine (and fellow Utah gal-lives in the same town my Grandma is in!) and one of the kindest content creators out there. Her new cookbook is lovely and her newsletter is really an extension of that, I love that they are fun and all have twists but are very approachable and doable. Perfect for food ruts!
Heather is one of my favorite fashion follows! She has a really thoughtful perspective on personal style and dressing that has resonated with me. While a lot of fashion/styling content can feel out of touch, I find that Heather’s leans more inspirational than aspirational! Especially in the post-college 20’s figuring out how to dress like YOU can feel so hard and I always find myself excited to think differently about what’s already in my closet, unexpected combinations, the art of a bag charm and more. Her Substack is an extension of her social presence but allows her to deep dive into her thoughts, and her dog Pig is one of my favorite internet pups ever!
There are MANY more where these came from, a bunch can be found in my recs! Drop any other faves in the comments too-I’m nosey.
xx,
Delaney